About Look After My Bills

Helping you save on your household bills

Who are we?

Welcome to Look After My Bills. We are the experts in helping you save money on all of your household bills.

We’re in a cost of living crisis and finding ways to save on our energy, mobile, broadband, TV, water, council tax etc has never been more important. That’s why we’ve transformed ourselves from an energy auto-switching service that focused solely on energy bills (more on our history below), to a content-led website with the simple aim – helping you get the most from your money across all household bills.

Our expert journalists live and breathe money saving and have a combined 50+ years of experience in the industry, having covered personal finance journalism at a range of established brands including MoneySavingExpert, Uswitch, BBC, National World, Go.Compare, Confused.com and many more. 

So whether you are looking to do an energy comparison, find the cheapest broadband deals, or just want to know if you’ll save money by getting a water meter, we’ve got you covered.

Personal finance can be complex but it doesn’t have to be confusing, so we’ll break things down in a clear way for you with no jargon. You can see us as a trusted friend or adviser, offering clear, unbiased information. We will always be transparent and will only promote deals we truly believe are the best for our users. 

We will hold companies and the government to account where needed, fighting your corner to ensure they are doing what is required.  

Alongside our news stories and information-packed editorial guides, we have mobile, broadband and energy comparison services, helping make it easier for you to switch to a cheaper deal. We also have a free newsletter we send out three times a week – sign up to get the latest money savings tips and tricks. 

Look After My Bills

The Look After My Bills Editorial Code

Look After My Bills is written by a team of experienced journalists who are experts in their field.

We exist to help you make better financial choices. Companies do not and cannot pay to appear in the editorial content.

Whatever we write is researched inside and out to ensure we are giving you the best and most useful information we can. 

We also have a strong network of reputable industry experts that allows us to ensure what we tell you is accurate and backed by professional expertise where necessary.

Our number one priority is always helping you make the best financial choices for your circumstances. We work within strict guidelines to ensure this.

  • Our editorial integrity is never influenced by any commercial gains.
  • Our writers are honest and accurate; we fact-check everything so that we can give you the right answer.
  • We use authoritative and trustworthy sources.
  • We are apolitical, our content and editorial stances are driven by helping you make better financial decisions regardless of political positions, parties or groups.
  • We make it as easy as possible for our content to be found using search engine optimisation, so we can help as many people as possible make better financial choices.
  • We often work with other Future brands such as GoCompare or Money Week to broaden the tips we provide. When we do this, we will be transparent and let you know when we are linking to any of our sister sites.
  • We will make it easy for readers to use our content by providing links to the right products or a sensible next step with a reputable source.
  • We earn revenue from some links to featured products and deals via ‘affiliate links’. But all of our content is written to save you money or make you money, and affiliate links never impact our decisions or positioning within best-buy tables.

How to contact us

Email: [email protected]

Mailing address: 

Look After My Bills, 121-141 Westbourne Terrace, Paddington, London, W2 6JR

Follow Look After My Bills on social media:

It’s not just our website and newsletter that we use to connect with our users – we publish all our great analysis, insight, deals and latest news across multiple platforms.

Meet the Look After My Bills team

Look After My Bills team

Gary Caffell


Gary has extensive experience in personal finance journalism having joined Future (the parent company of Look After My Bills) after 9 years at MoneySavingExpert.com. Most recently as a senior energy & utilities editor, working closely alongside site founder and consumer champion, Martin Lewis. During the energy crisis he led a working group of energy companies, key charities and consumer groups, holding the suppliers to account and lobbying Government in a range of areas to help consumers and the most vulnerable. Other than energy and utilities, Gary has led teams across a range of other verticals, including money, deals/shopping and social media. As an energy, utilities and money expert, Gary is a regular guest on TV and radio – appearing on BBC Radio 4, BBC Radio One’s Newsbeat, ITV news, BBC TV regional news, BBC’s The Nine show in Scotland, BBC local radio and more. He also gives regular quotes for a range of national newspapers and magazines and speaks at industry conferences. He has previously worked at national newspapers. Outside of work he likes to put his money-saving skills to the test, whether haggling with his TV provider, or hunting for a great deal on his next holiday. He also has his hands full with two small children and when he is not enjoying family time, you can likely find him at the Emirates Stadium, where he has a season-ticket to watch the Arsenal – his other great passion.

Catherine Hiley

Senior Editor

Catherine is an experienced senior editor and telecoms expert, working for Look After My Bills at Future. Before joining the team, she spent seven years at Uswitch.com, where she headed up the telecoms content team, which covered mobiles, SIMs, broadband, TV, tech and gaming. While there, she managed a successful editorial team and wrote everything from deals roundups, lighthearted listicles and product reviews to in-depth how-to guides and interviews with industry experts. As part of her role, Catherine is a successful spokesperson who is often quoted in national news publications, including The Guardian, The Metro, The Sun, The Independent and The BBC.She’s also done plenty of regional TV and radio interviews and is always on-hand to give a quote about the latest iPhone, broadband price rises or anything in between. Catherine has a Master’s degree in English and is passionate about using content to help consumers save money. When Catherine’s not testing out the latest gadgets, writing guides or hunting down the best deals, she’s usually playing with her cats, listening to loud rock music or planning her next Disney holiday.

Henry Sandercock


Henry Sandercock has spent more than eight years as a journalist covering a wide variety of beats. Having studied for an MA in journalism at the University of Kent, he started his career in the garden of England as a reporter for local TV channel KMTV. Henry then worked at the BBC for three years as a radio producer – mostly on BBC Radio 2 with Jeremy Vine, but also on major BBC Radio 4 programmes like The World at One, PM and Broadcasting House. Switching to print media, he covered fresh foods for respected magazine The Grocer for two years. After moving to NationalWorld.com – a national news site run by the publisher of The Scotsman and Yorkshire Post – Henry began reporting on the cost of living crisis, becoming the title’s money editor in early 2023. He covered everything from the energy crisis to scams, and inflation. You will now find him writing about energy, broadband, mobile, council tax, water bills and TV streaming for Look After My Bills. Away from work, Henry lives in Edinburgh with his partner and their whippet Whisper.

Owe Carter


Owe has been writing professionally for around 20 years, now working for Look After My Bills at Future. He specialises in personal finance, household and consumer issues. Before he was a freelance writer and editor, working with brands such as The AA, Admiral, Principality, Veygo and Folk (formerly BrandContent). He also worked with Cardiff University, NHS Wales and Proper Design on a project raising awareness of endometriosis, helping to give voice to those living with the condition. He was also a sub-editor at Go.Compare, and copywriter for Confused.com. Plus he assumed the role of BRIAN the Robot on its social media accounts.

Oojal Kour

Editorial Executive

Oojal joined Look After My Bills as an Editorial Executive for Future Academy after a Master’s degree in International Journalism from Cardiff University. She has written for several Newsquest dailies, Voice Wales, DIVA Magazine and Sony Music. Her work has revolved around covering critical social issues, such as the cost of living crisis, student poverty, industrial action, LGBTQIA+ issues and mental health. When she’s not immersed in all things editorial, you can either find her walking around the streets of Cardiff, at Cineworld watching the latest film, or scrolling through cat reels wondering when she might bring one home.

Other contributors to Look After My Bills

Sue Hayward


Sue Hayward is a consumer and personal finance journalist, broadcaster and author, who regularly comments on consumer issues and shares money-saving advice on TV and Radio with appearances on Sky News, Five News, Steph’s Packed Lunch and national radio. Sue also contributes to magazines including Good Housekeeping and writes a weekly money column for My Weekly magazine. Away from her desk Sue has a passion for travel, cheese and her cats.

John Fitzsimons


John Fitzsimons has been writing about finance since 2007, and is a former editor of Mortgage Solutions and loveMONEY. Since going freelance in 2016 he has written for publications including The Sunday Times, The Mirror, The Sun, The Daily Mail and Forbes, and is committed to helping readers make more informed decisions about their money.

Ruth Emery


Ruth is passionate about helping people feel more confident about their finances. She was previously editor of Times Money Mentor, and prior to that was deputy Money editor at The Sunday Times. A multi-award winning journalist, Ruth started her career on a pensions magazine at the FT Group, and has also worked at Money Observer and Money Advice Service. Outside of work, she is a mum to two young children, a magistrate and an NHS volunteer.

Joe Svetlik


Joe has been writing about tech and deals for about 20 years, first on staff at T3 magazine, then as freelance for Stuff, The Sunday Times Travel Magazine, Men’s Health, GQ, What Hi-Fi?, The Mirror, Trusted Reviews, TechRadar and more others than he cares to remember. The itinerant life of a freelancer has made him a case study in how to save money. As well as providing expert advice on the best gadgets and technology, Joe has extensive experience of editing buyer’s guides for What Hi-Fi?, picking the best products and services for performance and value for money. He also regularly writes about streaming, broadband and mobile.

Ray Ali


Ray has been helping consumers with his mobile knowledge for over six years. His expertise focuses on all things tech, from the latest smartphone releases to gadget tips and money-saving advice. He has worked for major consumer brands, including Uswitch, Carphone Warehouse and Curry’s. Ray is often featured in the press both in print and on national broadcasts, including BBC radio, The Guardian, Wired, io9, Daily Mail, inews, The Scotsman and The Sun.

The history of Look After My Bills

Look After My Bills was launched as an energy auto-switching service in January 2018 by entrepreneurs Will Hodson and Henry de Zoete. It helped people to save on energy bills by regularly switching them to cheaper tariffs.

Later in 2018, Look After My Bills appeared on Dragons Den, with all five Dragons making an offer to invest in the company. 

Founders Will and Henry walked away with backing from Dragons Tej Lalvani and Jenny Campbell – the best-ever deal secured in the den. Look After My Bills went on to become the largest energy auto-switching service in the UK. 

In July 2019, Look After My Bills was acquired by the GoCo Group.

In February 2021 Future Publishing completed the takeover of the GoCo Group, and as a result, Look After My Bills.

As the energy crisis hit due to rocketing wholesale energy prices, suppliers pulled their switchable tariffs, so Look After My Bills stopped auto-switching people from September 2021. This was because there were no deals to switch people to, with staying on standard tariffs under the price cap the cheaper option.

Now, we are taking the site in a new direction. We will no longer be an auto-switching service as the energy switching market has changed. Instead we will be an editorially-led site helping our users save money on all of their household bills, such as energy, broadband, water, council tax and shopping.

Affiliate and advertising disclosure

We always aim to provide unbiased editorial created by our journalists and writers. We also need to pay our teams and website costs so we make money in a number of ways. We sometimes use affiliate links to products and services on retailer sites for which we can receive compensation if you click on those links or make purchases through them. 

From time to time we also publish advertorials (paid-for editorial content) and sponsored content on the site. When this is the case the content is clearly marked as sponsored or promoted, so you’ll always know which content is editorial and which is not. Future PLC is our parent company and has more information on its terms and conditions page.

How we analyse products and services

Look After My Bills regularly recommends and reviews products and services, but our editorial team is never influenced in any way by commercial requirements and we only suggest what we believe is the best for our readers.

A statement on our editorial independence when we recommend or review products and services.

We know your money is important to you and that is why we wanted to be clear on what we base our recommendations and analysis of products on, and why you can always trust us.

Look After My Bills regularly recommends and reviews products and services, but our editorial team is never influenced in any way by commercial requirements and we only suggest what we believe is the best for our readers. 

All our recommendations and reviews are based on the analysis of our award-winning team of personal finance journalists, who are experts in their field and are working in your interest only. 

Look After My Bills journalists have over 50 years of combined experience and really understand the market and the products that we talk about.

Whether it is energy tariffs, broadband deals or mobile phones, for example, we crunch the numbers so you don’t have to – and we let you know which is best for you based purely on our analysis.

How we rank products and services

Every product is different. For example, what makes a good energy tariff is different to what makes a good mobile phone deal. 

But our overarching principle is to find products to help you make the most of your money, by helping you save more or make more money.

That said, we may create categories of products, and give you the best deals within each category, to help you pick. For instance, we may split broadband deals out into those that have a better service record. You can then choose what is most important to you, customer service or price.

The answer as to what is the best deal often comes down to maths; we don’t just look at monthly costs, we also factor in any sign-up fees or incentives. 

We have stringent processes behind the scenes to ensure our teams factor in all the appropriate criteria that go into analysing a product.

Other considerations we take into account include:

  • Where we believe a firm does not offer good long term value (eg, a savings account with a one year bonus) this can affect the ranking. 
  • Big brands may be prioritised where user testing shows people are more likely to buy/apply from well-known or established names. 
  • Other judgments, such as a company’s/product’s ethics, green credentials, links to states subject to sanctions can also be taken into account.
  • If a firm is not suitably regulated, it can affect our ranking.
  • Commercial considerations never impact how we rank a product/service.   

Ensuring accuracy

When we tell you something is a best buy or top pick, we take several steps to ensure what we say is accurate.

This means putting all our copy through stages of various checks and then signed off by an editor.

Our editorial independence and editorial code means you can trust us and we always do the best for our readers and users.

Privacy policy

Look After My Bills is part of Future PLC. We are both fiercely committed to protecting your privacy. Please have a look at our in-depth privacy policy to find out more.